What is Black Friday and what is its origin?
Black Friday is the most important commercial event of the year worldwide. It is held on the Friday following the fourth Thursday of November (right after Thanksgiving Day in the United States) and marks the beginning of the Christmas shopping season. This year, Black Friday takes place on November 27.
Origin in Philadelphia: The term originated in the 1950s in the city of Philadelphia. Local police officers began using it to describe the traffic chaos, congestion, and crowds in stores on the day after Thanksgiving.
From red numbers to black numbers: Over time, the concept took on a positive meaning within retail. The explanation became popular that this day represented the time of year when stores' accounts went from losses (red numbers) to profits (black numbers) thanks to the massive spike in sales.
Current evolution: Although it began as a 24-hour discount event, nowadays Black Friday has become established as a full week of offers (Black Week), directly leading into Cyber Monday, focused on technology and e-commerce.
Tips for safe shopping and responsible financing
To make the most of promotions without compromising your peace of mind or the security of your data, keep these essential guidelines in mind before making any transaction:
Set a maximum budget: Make a list of the products you really need and set a realistic spending limit. Keeping control of your liquidity from the ABANCA App will help you avoid impulse purchases.
Responsible financing
Verify the authenticity of the merchant: Always shop on trusted websites. Check that the address begins with https:// and displays the padlock icon in the browser bar, which guarantees the encryption of your data.
Use installment payments wisely: Spreading out payments for higher-value purchases through your ABANCA Visa credit card allows you to defer the expense into manageable installments.
Protect your passwords and authorize with biometrics: Validate each online payment through two-step verification (SCA) from the bank's app. ABANCA will never ask you for your PIN, secret passwords, or confirmation codes by SMS or email.
Do you have questions about Black Friday? We have answers
Questions
Las promociones estarán activas durante el mes de noviembre.
Sí, siempre que utilices tu tarjeta de crédito ABANCA y la compra supere el importe mínimo establecido según las condiciones de tu tarjeta.
Puedes solicitar la contratación directamente desde nuestra web, la app de ABANCA o acudiendo a tu oficina ABANCA más cercana durante los días de la promoción.
La campaña de Black Friday de ABANCA arranca en noviembre de 2026. Durante estos días podrás disfrutar de promociones exclusivas en tus compras y condiciones especiales de financiación.
Puedes fraccionar tus compras fácilmente a través de tu móvil o banca electrónica. Solo tienes que seguir estos pasos:
- Entra en la app de ABANCA o en tu banca a distancia.
- Selecciona la compra que quieras aplazar dentro de tu tarjeta de crédito.
- Elige la opción de financiación a 3 meses sin intereses (TIN 0 %) y confirma la operación.
¡Sí, por supuesto! Si aún no eres cliente, puedes sumarte a la campaña abriendo tu Cuenta Online ABANCA o contratando tu tarjeta de crédito Tú durante el periodo de la promoción, así podrás acceder a los mismos descuentos y ventajas de financiación desde el primer día.


